CarFolks.com – Social Networking for Car Buying?
Posted by Patrick on November 15, 2007
This was bound to happen…
Today, Cleveland based CarFolks.com was announced. The company has billed themselves as being a “revolutionary new social networking site for ‘everything automotive’”.
The website currently is nothing more than a flash intro claiming that they will change the way we all shop for cars. You can view it here.
It will be interesting to see how this company gets off the ground. From the looks of it, it looks like it will be a new and improved version of AutoBytel’s MyRide.com product. I know that their is a HUGE segment of the population that would be interested in a one-stop shop for everything automotive, but don’t we already have that with the Autotraders, Cars.coms, and search engines of the world. This could be a big opportunity to dealerships to get involved if they are offering a mini-blog type service where their customer base can comment and review everything related to their dealership. They will also have a dealer rating feature to show potential customers the good, bad, and ugly of what car buying options are available in their market.
I’ll post updates as this project gets off the ground.
Mark Dubis said
The goal of Carfolks is to build a community that includes consumers, dealers and the OEMs and find ways to meet everyones mutual goals. And, yes consumers get to rate the dealerships they do business with, and dealers get to promote all the great things they do.
The launch is schedule for very early 2008. More details will be posted over the next few weeks and months.
Jake said
I’m anxious to see what they offer that isn’t readily available on other automotive sites. Some fresh concepts would be great instead of the usual re-hash of what’s been done a million times.