Dealer Internet 101

Research More…Make More!

The Cobalt Group

Posted by Patrick on November 4, 2007

The Cobalt Group Logo

Company Name: The Cobalt Group

Company Website: www.cobalt.com

Founded in 1995

Location: Seattle, WA

Below is from the company website:

For more than a decade, Cobalt’s exclusive mission has been to help automobile dealers and manufacturers increase their retailing effectiveness and profits. Cobalt is leading the industry with innovative marketing services, superb customer service, and unmatched industry experience.

Predicting the Internet would bring significant change to the way people advertised, bought and sold goods and services, John Holt co-founded The Cobalt Group in 1995. He was co-CEO until January 2000; since then he has served as the company’s sole president and CEO.

Under Mr. Holt’s guidance Cobalt has become a significant partner to the North American automotive industry. Cobalt provides automotive retailing applications and services to more than half the auto dealers in North America and nearly thirty automobile manufacturers. Cobalt’s industry-leading automotive retailing solutions span the customer lifecycle, helping dealers spend their marketing dollars more efficiently while maximizing the value of their prospects and customers.

Are you a current Cobalt client or have you used their products or services in the past? If you, please comment and tell us about your experiences with The Cobalt Group!

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